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Cookie Policy

Cookie Policy

Updated: September 24, 2025

1. Introduction

This Cookie Policy explains how Fluxe Rent a Car (“Fluxe,” “we,” “us,” or “our”) uses cookies and similar technologies on our website www.fluxecars.com. It describes what cookies are, why we use them, what information they collect, and how you can control or delete them.

By continuing to browse our website, you consent to our use of cookies as described in this policy — unless you disable them through your browser or via our cookie preferences tool. We may also use web beacons, pixel tags, and local storage technologies to analyze website usage and enhance marketing performance.

2. What Are Cookies?

Cookies are small text files stored on your device (computer, tablet, or smartphone) when you visit a website. They help the website function properly, remember your preferences, and improve your browsing experience.

  • Session cookies: Temporary cookies deleted once you close your browser.
  • Persistent cookies: Stored for a defined period or until manually deleted.

We do not store any sensitive personal data (such as passwords or financial details) in cookies.

3. Why We Use Cookies

Fluxe Rent a Car uses cookies to:

  • Enable core website functionality (booking engine, secure login, etc.)
  • Improve website performance and usability
  • Remember your settings and preferences (language, region, etc.)
  • Analyze traffic and user behavior to optimize our site
  • Deliver relevant advertising and promotional messages
  • Measure campaign effectiveness through pixel and tracking tags

4. Types of Cookies We Use

4.1. Strictly Necessary Cookies

These cookies are essential for our website to operate correctly. They allow you to use key features like secure login, form submissions, and vehicle booking. Without these cookies, parts of our website may not function properly.

4.2. Performance and Analytics Cookies

These cookies help us understand how visitors use our website. We use tools such as Google Analytics to collect anonymous information on pages visited, time spent on pages, clicks, and navigation paths. IP addresses are anonymized where feasible. The data is aggregated and used only to improve our content and design.

4.3. Functional Cookies

Functional cookies allow the site to remember your preferences — such as selected language, region, or previously viewed cars — to enhance your browsing experience.

4.4. Advertising and Targeting Cookies

We may use these cookies to show you relevant ads based on your browsing behavior. They may be set by Fluxe or by third-party advertising networks such as Google Ads or Meta Ads to build a profile of your interests. You may opt out of personalized advertising via Google Ads Settings, Google Analytics Opt-Out Browser Add-on, or your social media settings.

4.5. Third-Party Cookies

Some cookies are placed by third-party service providers that support our operations, including:

  • Payment gateways (e.g., Stripe, PayTabs) for secure transactions
  • Analytics providers (Google Analytics, Hotjar)
  • Social media integrations (Meta, Instagram, TikTok) for ad tracking and engagement

Each third-party provider maintains its own privacy and cookie policy, which we encourage you to review.

5. Cookie Duration and Storage

Cookies used on our site may be session-based or persistent (stored for up to 12 months unless deleted manually).

Examples:

  • Strictly Necessary (sessionid): Enables secure booking and login functions — Session
  • Performance & Analytics (_ga, _gid): Google Analytics — 12 months
  • Advertising (_fbp, _fbc): Meta — 3 months
  • Functional (lang_pref): Saves language preference — 6 months

6. Managing and Disabling Cookies

You can control or delete cookies at any time. Most browsers allow you to manage cookie preferences — view stored cookies, delete specific ones, or block all cookies.

  • Chrome: Settings → Privacy and Security → Cookies and Site Data
  • Safari: Preferences → Privacy → Manage Website Data
  • Firefox: Options → Privacy & Security → Cookies and Site Data
  • Edge: Settings → Cookies and Site Permissions

When you first visit www.fluxecars.com, you’ll see a cookie banner allowing you to accept all, reject non-essential, or customize preferences. Non-essential cookies activate only after you grant consent.

7. Third-Party Services and Tracking

We use third-party integrations that may collect data through cookies, such as Google Analytics for website analytics. Analytics data is pseudonymized and processed under strict confidentiality agreements. Some third parties may process data outside the UAE — Fluxe ensures all comply with robust data protection standards.

8. Mobile Applications

If you use our mobile apps, we may use SDKs (software development kits) that operate similarly to cookies to enable app analytics, crash reporting, and advertising. You can manage these permissions in your device settings.

9. Updates to This Cookie Policy

Fluxe Rent a Car may update this Cookie Policy to reflect legal or regulatory changes, feature adjustments, or cookie modifications. The revised version will be posted on www.fluxecars.com with a new “Last Updated” date. We encourage you to review this page periodically.

10. Contact Us

For questions, concerns, or requests regarding this Cookie Policy, please contact:
Fluxe Rent a Car
📍 Dubai, United Arab Emirates
📧 [email protected]
🌐 www.fluxecars.com